Say What? (Part Two)

How do you know if you have something to say? How do you “find your voice”? How do you attract and engage a readership?

You write a book. Ship it (as Seth Godin is fond of saying). Share it with the world. See what happens.

Then you do it again.

And again.

And again.

And…

You won’t ever know if you have anything to say.

Without actually trying to say something.