Not A Commodity

Information is a commodity. It didn’t use to be the case. But thanks to the internet, it is now.

What’s not a commodity and never will be?

The application of that information.


Understanding and communicating the information.

Deciding to take action. Even if you don’t have all the information. Even if things might not work. Doing it anyway. Because you care that much. (The definition of art.)

Leadership. Standing by your decision. Inspiring others.


Flexibility. Especially when new information is presented to you.




Let us embrace and practice these traits. For they will never go out of style. They will never be a commodity.

2 thoughts on “Not A Commodity

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