“Marketing is the generous act of helping others become who they seek to become. It involves creating honest stories—stories that resonate and spread…Marketing is our quest to make change on behalf of those we serve.” -Seth Godin, This Is Marketing Marketing is not this commerciaI. I mean, I guess technically it is. But no. It’sContinue reading “Marketing Is Storytelling”
Category Archives: Uncategorized
Make The Gratitude Trade
“We can only be said to be alive in those moments when our hearts are conscious of our treasures.” -Thornton Wilder “Pass then through this tiny span of time in accordance with Nature, and come to your journey’s end with a good grace, just as an olive falls when it is fully ripe, praising theContinue reading “Make The Gratitude Trade”
Bring The Joy
“There is no way to happiness. Happiness is the way.” -Thich Nhat Hanh “To acquire happiness you don’t have to do anything, because happiness cannot be acquired. Does anybody know why? Because we have it already. How can you acquire what you already have? Then why don’t you experience it? Because you’ve got to dropContinue reading “Bring The Joy”
Mind
“The mind is everything. What you think, you become.” -Buddha Not peace of mind. Peace from mind.
Producing Advice
Advice for the aspiring actor…find a play or film you’re passionate about, act in it and produce it yourself. You’ll become a much better actor. Advice for the aspiring playwright…write a play you’re passionate about and produce it yourself. You’ll become a much better playwright. Advice for the aspiring screenwriter, write a film you’re passionateContinue reading “Producing Advice”
Too Scared To Share
If you’re uncomfortable or reluctant to tell people about the art you’ve made, the project you’ve committed to, then maybe it’s not that important to you after all. Because if you can’t care enough or aren’t brave enough to share it with others, then why would you expect a single person to show up? ToContinue reading “Too Scared To Share”
47
“After a while I went out and left the hospital and walked back to the hotel in the rain.” –A Farewell To Arms by Ernest Hemingway That’s the number of endings Hemingway wrote to A Farewell To Arms. It’s in the conversation for one of the best and certainly most famous novel endings of allContinue reading “47”
Nothing To Say
Think you have nothing to say? Sit down and write hour after hour, day after day, month after month…Then assess. Think you have a whole lot to say? Sit down and write hour after hour, day after day, month after month…Then assess.
It Happened.
“Don’t let the force of an impression when it first hit you knock you off your fee; just say to it: Hold on a moment; let me see who you are and what you represent. Let me put you to the test.” — Epictetus The ancient Stoics tried to practice apatheia. Not to be confusedContinue reading “It Happened.”
The 5 W’s
Just as journalists are taught to always ensure they lead with the 5 W’s, we must do the same for any desired project. If not, we’re doomed. To review, the 5 W’s are: who, what, when, where and why. (There’s actually a 6th question, “how.” But I believe if you have a strong enough why,Continue reading “The 5 W’s”