It’s possible you use social media to grow your business. Or to enhance your career. Or maybe it’s to find delight and joy. When you add up all the tikking, tokking, tweeting and clicking, what’s the return on that investment? Is your vacation more fun when you spend it taking photos for your Instagram followers? Are you feeding Linkedin or is it feeding you?
Labor is work that we get paid for. It’s work we wouldn’t do for free. And for most people on social media, it’s unpaid labor on behalf of the platforms. If it’s paying off for you, keep going! If it’s not, it might be worth reconsidering. The simple test: when you do it more, do things get better? -Seth Godin
What work would you do for free? Just because you love it.
If you know what that is, then consider yourself lucky. As most people don’t know. Then, go do as much of it as you possibly can.
You might get really lucky and start getting paid to do this work.
But either way, it’s a win-win.