“I’m Really Glad You’re Here”

For the producer…

Greet every single audience member who walks in to that lobby with a warm and welcoming smile. Introduce yourself.

Thank them for coming. (Besides the money they spent and the time they’re giving up, they also braved traffic, parking and other elements to be here tonight.)

Then, look them in the eye and say…

“I’m really glad you’re here.”

If you do this with sincerity and assuming your production is excellent, they’ll be back for the next one. (Even if they’re not, it’s simply the right thing to do.)

Leave a comment