Make ‘Em Feel It First

“People will forget what you said, and they will forget what you did, but they will never forget how you made them feel.” -Muhammad Ali

Just like an actor wants to make the other person feel something, (check out this post about legendary acting teacher Earle Gister and his advice on how to do so) if you want to make great art, rally people around your cause/passion project, or make any kind of lasting change in this world, you gotta make ’em feel it first.

Everything flows from feeling. Heart before head. The rest is secondary.