Best Decision Possible

Never make a decision based out of fear.

(Bad marketers and less than savory individuals and companies prey on that fear.)

Instead, be confident in your own decision-making capabilities.

When deciding, in the time that is allotted you…deliberate, journal, ideate, ask thoughtful questions, ignore sunk costs, be aware of your own cognitive biases, poll a few close allies…and then go.

Decide.

Trust that you made the best decision possible for all parties involved with whatever information you had.

Also, trust that if circumstances change or you get new information, you’ll make a new, best decision possible.

P.S. – To help with fear, check out this fear setting exercise from Tim Ferriss

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